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IIPP Director Mariana Mazzucato launches new book Mission Economy
28 January 2021
In her latest book, IIPP Founding Director Mariana Mazzucato calls for new levels of boldness and experimentation to be applied to the biggest social and political issues of our time: inequality, disease and climate change.
UCL Institute for Innovation and Public Purpose (IIPP) Founding Director, Professor Mariana Mazzucato will launch her third book, Mission Economy: A Moonshot Guide to Changing Capitalism, following the success of her previous award-winning books, and .
In Mission Economy, Professor Mazzucato argues the need to rethink the capacities and role of government within the economy and society, launching new 鈥榤issions鈥� that require and incentivise innovation in all sectors to achieve a common goal. Her 鈥榤ission-oriented鈥� approach means fundamentally changing the relationship between public and private, making them together more genuinely purpose-driven. By equipping government with the tools, organisation and culture it needs to drive social missions on a scale not seen before, we can aim for changes that really matter to people and the planet.
With its ideas already being adopted around the world 鈥� including by the European Commission and Scottish government 鈥� Mission Economy offers a way out of our impasse to a more inclusive and sustainable future.
Mission Economy is available for purchase on (Allen Lane) and (Harper Collins).
Reviews have been pouring in and the Financial Times called 鈥�Mission Economy: A Moonshot Guide to Changing Capitalism鈥� :
'The case for a new approach is overwhelming and Mariana Mazzucato's project is ambitious ... Mission Economy injects the kind of vision, ambition and imagination so desperately missing from government today ... All those in favour of a better future - of prosperity that is broadly shared, first class public services to be enjoyed by all, and a solution to the climate crisis - should read this book.'
'A timely and optimistic vision ... Mazzucato presents her arguments so simply and clearly that they can seem obvious. In fact, they are revolutionary. Rethinking the role of government nationally and in the international economy - to put public purpose first and solve the problems that matter to people - are now the central questions for humanity'.
Professor Mazzcato launches Mission Economy听with a series of interviews and speaking events including with the The Economist, BBC, Christiane Amanpour, George The Poet and The British Library. Catch up below:
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Watch
World Economic Forum, Davos Agenda Week | 25 January
Channel 4 News | 25 January
BBC 2 Politics Live | 25 January
How to Academy | 25 January
British Library | 26 January
In conversation with James Harding (video coming soon)
Tortoise | 26 January
5x15 | 27 January
CNN听Amanpour | 28听January
Bloomberg |听29 January
London School of Economics | 29 January
Novara Media | 09 February
Listen
BBC Radio 4 Start the Week | 25 January
The Economist | 26 January
BBC World Service | 05 February
Read
Project Syndicate听| 03 February
Avvenire.it | 03 February
听(Google translate available)
de Tijd | 30听January
The Big Issue | 25 January
Time Magazine | 25 January
The Guardian | 20 January
Nature | 19 January
The Economist | 16 January
Financial Times | 30 December
Financial Times | 28 December
To receive updates on these engagements, please follow for more details.
Contact
For press enquiries regarding Mission Economy, please contact Etty Eastwood.